Twitter: A Catalyst for Change

Continuing the conversation on the Phoenix technology community, I wanted to describe what has been happening in the last year here in Phoenix.

More meet-ups are taking place around the Valley (of the Sun) and more people are attending them. Refresh Phoenix has been my favorite tech-related meet-up during the last two years and often draws the most people. Anywhere from 20-40 people from as far as 60 miles away would come out every month on the first Tuesday of the month.

This year, there has been a trend of increased attendance at Refresh Phoenix and other local gatherings. Refresh Phoenix seems to be maintaining an average of 40-50, jumping up to about 80 in February on Demo Night. There were about 47 people at last week’s Social Media Club Phoenix meeting, which was great to see.

Every Friday for the last few months, anywhere from 4-10 people have been meeting up at various local independent coffee shops. The meetings are casual, open, and planned in an ad-hoc style by whoever feels like showing up. They are organized on Twitter, sometimes as late as Thursday.

Meet-ups seem to be benefiting greatly from Twitter’s communication mechanism. It’s easier for people to hear about events taking place in their area, as long as they’re connected with enough people in their area.

Twitter is a catalyst for Phoenix. Phoenix has no shortage of talented and interesting folks. The problem is the network. People don’t know there are thousands of others in the city who share their interests. Twitter allows people to connect with a broader network and, most importantly, be subjected to conversations between people inside their circle with people outside their circle. This simple trait of an open communication platform does wonders for introducing people with similar interests to each other.

Thanks to Twitter, people are connecting — at least digitally — with more people. This means they have the opportunity to hear about more events going on in their area, thus increasing their likelihood of attending.